Marketing Planning Calendar | Marketing Calendar

A global marketing calendar brings major retail moments, cultural events, seasonal campaigns, and regional holidays into one planning view.

Use it to see what is coming next, when preparation should begin, and which markets are most relevant before committing budget or creative resources.

The calendar combines global commerce moments such as Black Friday and 11.11 with market-specific opportunities including Lunar New Year, Ramadan, Diwali, and regional shopping seasons.

Dates for lunar and religious observances can vary by country or local authority, so confirm the final activation date in every target market before launch.

Each event includes a priority level, primary market, recommended preparation window, useful audience categories, and practical campaign ideas.

Past dates and the elapsed part of the 90-day timeline turn gray automatically, while the cat marker always follows today's date on the user's device.

Today's reminder panel refreshes automatically and surfaces the nearest international campaign opportunities within the next 90 days.

This keeps the tool useful throughout the year without requiring a hard-coded current date.

Start with your target countries, then review the next 90 days and select only the events that match your customers, offer, and brand voice.

Open an event to review its lead time and market scope. Work backward to schedule research, merchandising, creative production, localization, media buying, and approval.

A globally recognized event does not always carry the same meaning or commercial weight in every country.

Validate local terminology, time zones, religious and cultural context, legal requirements, shipping cutoffs, and platform-specific sale dates with your regional team.

Yes. Neyul provides this planning calendar as a free reference for marketers, agencies, creators, and business owners.

No. Lunar, religious, marketplace, and promotional dates may change by year or market. The calendar uses year-specific dates where possible, but campaign owners should verify them locally.

No. Choose moments that are relevant to your audience, product, market, and commercial goals. A focused calendar is usually stronger than trying to participate in every occasion.

A simple social post may need only a few days, while a cross-market campaign involving inventory, localization, creators, paid media, and landing pages may need several weeks or months.